I just wrapped up some deep focus time in the design software and ended up creating two completely fresh logo concepts. Sometimes, you start with a single idea and the creative process naturally pulls you down two distinct visual paths. Instead of forcing one to work right away, I decided to build them both out.
These two marks tackle the same core identity from totally different angles. Take a look at the two options and let me know which one hits the mark for you. I definitely have my favorite, but I’m looking forward to hearing your thoughts.
